AI SEO
Search Visibility Across Google and AI
Google still decides most of what a buyer sees first. AI answer engines are starting to decide it before that: technical SEO, content, and AI SEO are built here as a single practice.
What this gets you
Search Visibility Wherever Buyers Actually Look
In practice, that means:
- Technical SEO foundations that keep the site crawlable, fast, and indexable as it grows
- Content and keyword strategy built around real buyer questions ahead of raw search volume
- AI SEO: visibility in how ChatGPT and other LLMs cite, summarize, and rank your brand
- Lead-gen and e-commerce SEO tuned to how your specific buyer searches
- Organic performance measured against pipeline contribution, ranking position second
How we approach AI SEO
From Invisible to Cited
A mention gets your name into an AI answer with no link. A citation gets AI to link straight to your page. This is how we move a client from the first to the second.
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01
Baseline & Diagnostic
Where you actually stand: AI visibility, mentions, citations, and site health, measured honestly before anything gets planned.
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02
Prompt & Topic Mapping
What buyers actually ask LLMs, mapped to your pages by persona and intent, not the keywords a team would guess at internally.
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03
Technical (AEO) Audit
Can an AI crawler reach the page, read it fast, and trust the source? Crawlability, structured data, site speed, and authority signals are what that answer comes down to.
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04
Competitive & Citation Gap Analysis
Topic by topic, where a competitor is already the cited answer and you aren't, and what it would take to close that gap.
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05
Brand Sentiment & Roadmap
What AI is actually saying about you, positive and negative, turned into a prioritized plan reviewed on a standing cadence.
What's included
Organic Search & AI SEO, In Practice
Organic search and AI SEO make up one of six disciplines here, coordinated with digital demand rather than run in a silo.
- Google Search Console and Google Business Profile anchor technical and local SEO
- 6sense informs which keywords and audiences are actually worth prioritizing
- On-page work runs through platform-native tools like Yoast where the CMS calls for it
- E-E-A-T work: real author and entity pages, credibility signals that go beyond keyword density, for the sites where LLMs are weighing it most heavily
Common questions
SEO & AI Search Questions We Hear Often
Anything else, put it in the message field on the contact form below.
What's the difference between SEO and AI SEO (GEO)?
Traditional SEO earns visibility in search engine results pages. AI SEO — also called GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), or just AI visibility — earns visibility inside the answers AI platforms like ChatGPT generate directly, a newer and less contested surface most agencies aren't yet optimizing for.
How long does organic search work take to show results?
It varies by site and competitive landscape, which is exactly what the Focus assessment is for: a realistic, prioritized view of what's achievable and on what timeline, before any work begins.
Get Started
Ready to See Where You Stand in Search and AI?
Start with an intro call. We'll walk your current organic and AI visibility and show you where the Focus assessment would look first.